Wootchatsa, or ‘The laughter-seeking people’ has changed their broadcast timing this new year, from Thursday night 11.15pm to Saturday afternoon 4pm. Thus forming the ‘wootchatsa – haddangsa – gag concert’ gag samgukji.
haddangsa: the program bringing laughter to the heavens (ha), earth (ddang) and people (sa) ( ^^; MBC’s somewhat feeble attempt in creating a gag competitor towards similarly named SBS’s wootchatsa, perhaps?)
samgukji: lit. records of the 3 Kingdoms, Goguryeo + Baekje + Shilla. These kingdoms balanced and reshuffled power and ownership of the Korean peninsula (and parts of China) before Shilla conquered the other 2 kingdoms. How the 3 stations’ gag programs form a ‘samgukji’ scenario seems to refer to the fact that they are now all shown one after another in the weekend. I wonder whether the samgukji refers to wootchatsa’s ambitions to challenge top variety gag concert (aka Shilla vs Goguryeo?? ^-^)
Targeting middle-aged and more elderly audience, wootchatsa gained popularity with gags like “Let’s Try to Survive’, ‘Late Night News’, ‘The Bare-footed Yesteryears’ which explored themes of couples, the rich and social issues.
The biggest reason for the change in timing is for the sake of the middle-aged and elderly target audience, who have more time to enjoy the program in the weekend with their families.
The SBS variety section also hopes to attract more viewers in their teens with this change.
With the shift in timing to 4pm on Saturdays, a gag war is expected to erupt between the gag samgukji of “wootchatsa-haddangsa-gag concert’. This timing shift also marks SBS’s strong variety lineup of “wootchatsa-boongobbang-Star King”, which writes a new page in 2010 for SBS’s variety history. (^^; I guess SBS is staging their first battle against MBC’s muhandojeon first… KBS’s Happy Sunday is untouchable! lol)
Viewers can expect a refreshed ‘wootchatsa’ on their new timing on 9 Jan 4pm on SBS.
To tell the truth, I never watched wootchatsa, but I’m kind of curious now. Hmm~
(shall be back with more images!)